Our decisions shape who we are and the reality we live in.

On judgment-based decisions

Your decisions are bets on your future. What you decide to work on is far more important than how hard you work. Tactics don't matter if you have the wrong strategy. Your direction matters more than your speed. In the end, you are your choices. Decision-making is the single most important aspect under your control as you work to achieve your goals.... more

How do you generate new business ideas?

The best way to develop ideas for new services or products is to consider your own problems. What do you find tedious, annoying, or inconvenient? How could you solve that problem or minimize the irritation? Solving your own problem will ensure the problem actually exists. It’s much harder to create a solution for a problem... more

Slow-burning questions

Questions guide your attention toward a destination. Imagine you could look at a map depicting every important decision you’ve made. You would see that at every fork in the road you had faced a question. Your answer to that question determined your next step, which determined your path forward.... more

How’s the water?

Like a fish in water, we are swimming in our cognitive biases, which are errors in thinking caused by our brain distorting reality. Our biases are pervasive, highly resistant to feedback, and can cause us to overlook or dismiss crucial... more


“To sin” means “to miss the mark.” And you have missed it. Weak-willed. Timid. Malleable. You are mediocre. How did you let this happen? Why do you continue to let this happen? Your dreams of greatness lie wet and soggy, like a loaf of bread left out in the rain. You can’t stay on course.... more

Question your beliefs

Most of the time we believe what we hear. And too often we hear—and then believe—things that are not true. But imagine how hard it would be to question every fact and underlying assumption you hear or read throughout the day. Your brain acts like a sponge soaking up conversations with family and friends, daily... more


Following a process helps you improve the quality of your decisions. Too often we let thoughts bang around in our heads and never apply a process to structure our thinking. I created the acronym DO IT (Define Observe Imagine Test) to help me remember the steps. With a little practice, applying this process becomes automatic... more

How to beat robots and build wealth

Career decisions determine where you invest the majority of your time. These important life decisions have a huge impact on your well-being and quality of life—and your risk of being replaced by a robot. In the industrialized economy of the 20th century, most people learned a skill and then worked the majority of their careers... more

Culture of envy

Envy causes pain and unhappiness and can even lead to emotional or physical violence. We slip into envy when we resent others for their achievement or good fortune. There are two types of envy. Malicious envy wants the person who has found good fortune to suffer and to be stripped of their achievement, status, or... more

Treat mental fitness like physical fitness

Do you dedicate time to improving your mental fitness? Most of us believe we should take active steps to improve our physical health, dedicating time to exercise and making an effort to eat healthier food. However, many of us don’t think much about enhancing our mental fitness. Go to bed smarter than you woke up.... more
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